About us

Potch is more than just clothing—it’s a reflection of the town, the people, and the stories that make it unique. Founded in 2022, the brand was built on a love for quality apparel and a deep connection to Potchefstroom.

What started as a simple idea has grown into something bigger—a brand that represents the town’s heritage while embracing modern style. Every piece is designed with purpose, blending timeless influence with everyday wear.

Potch is about more than fashion. It’s about identity, community, and staying true to where you come from. Wear the journey. Share the story.